LACE RIOT® THE MEME LAUNCH PLAYGROUNDVOL. 001 — THE FIRST LAP
LESS SCROLL. MORE SOLE.
GIVE YOUR
MEME LEGS.
Good memes don’t sit still.
Lace up. Find your people. Break away.
01
LR–01 / UNREASONABLE VELOCITY
LR–01 / UNREASONABLE VELOCITYBUILT FOR
THE BREAKAWAY.↗
THE BREAKAWAY.↗
AN INTERNET RUN CLUB.
A DIFFERENT KIND OF LAUNCHPAD.↓NO STARTING CAPITAL.
JUST STARTING ENERGY.
A DIFFERENT KIND OF LAUNCHPAD.↓NO STARTING CAPITAL.
JUST STARTING ENERGY.
01 / PICK YOUR PACEEvery riot starts
Every riot starts
with a first step.
Choose a crew. Warm up your launch.
This is a playground — all crews are concepts.
02 / YOUR LOCAL WARM-UP
FROG JOG. LET’S MOVE.
Tap out 8 steps to unlock the launch locker.
Play session only · no tokens or rewards00 / 08 STEPS
The internet has enough
launch buttons.
Let’s give it a starting line.
Born from sneaker culture. Fuelled by collective nonsense. LACE RIOT turns the ritual of launching a meme into something you can actually feel.
01 — FIND YOUR CREW02 — BUILD YOUR MOMENTUM
03 — MAKE YOUR BREAK